SETsquared Workshop: Win Your First Sales

A hands-on sales session for founders who have found people with the problem but haven't turned those conversations into paying customers yet. It covers prioritising prospects and how to reach them, qualifying on who decides, what budget exists and how buying works, then moving from a first call to a proposal and asking for the business. You also set up a simple pipeline and follow-up routine.

Run by Tom Bright, founder of the B2B sales consultancy Bright Evolve, with 25 years in B2B sales across more than 30 UK and US companies. You work on your own real prospects in small groups and paired practice, and leave with a ten-day plan. 14:00 to 16:00.

Free, in person at the Sloane Robinson Building, Cattlemarket Road.

Why go: founder sales advice from someone who has carried a number, applied to your own pipeline in the room. Best for pre-revenue B2B founders and those with a handful of customers.