SMAU Milano 2026

Two days at Allianz MiCo where Italian corporates come to meet startups, structured around Live Shows — 50-minute sessions in which a company walks through an innovation project it has actually run — plus over 50 free workshops, Startup Safari guided tours of the exhibition floor, and speed pitching.

Themed areas cover industry, agrifood, retail and travel, healthcare, smart communities, energy, mobility, HR, ICT, sustainability, AI and emerging technologies. The partner list runs to roughly twenty-five large organisations, among them Enel, Eni, Intesa Sanpaolo Innovation Center, FS Group, Lavazza, Terna, KPMG and Iveco Group. The Premio Innovazione SMAU is awarded during the event to organisations featured in the Live Shows.

Visitor registration is open; the workshops are free. No speakers were named ahead of the event.

Why go: it is the one Italian fixture where corporate innovation teams turn up to buy rather than to talk. Best for founders selling into enterprise, and for corporate innovation and procurement teams.