Exploring sync to boost your music catalogue
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Ever wonder how tracks land on a massive Netflix show, the newest video game, or a viral brand campaign? That’s sync, and it’s one of the most powerful ways to get your music heard and get paid. In this masterclass, we’re bringing in Andrew Howell to show you how it’s done. Andrew has been in the music game for years, spending time at heavyweights like Roc Nation, Ministry of Sound, and Universal before stepping up as VP of Sync at Warner Chappell. His whole focus is connecting killer songwriting with epic visual moments. He’s going to break down how to get your tracks placed in culture-defining spots while making sure you know your worth and protect your art. What You’ll Walk Away With: How Sync Actually Works: Get the inside scoop on how tracks are actually pitched and picked for films, TV shows, video games, and ads. Catching a Supervisor's Ear: Learn exactly what music supervisors and brands are looking for right now—and how to position your music so it's ready for the screen. Knowing Your Worth: Real talk on how to build the financial value of your catalogue, make sure you get paid, and protect your rights in the long run. Industry Cheat Codes: Hear firsthand stories, tips, and actionable advice from someone who champions some of the biggest songwriting rosters in the world.
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