Mark Ain Business Model Competition | Roc Startup Week

Mark Ain Business Model Competition

Saturday, November 7, 2026 | 2:00–4:00 p.m.
Wegmans Hall Auditorium | University of Rochester
Application Deadline: October 27th

What makes a business idea more than just a good idea?

The Mark Ain Business Model Competition challenges University of Rochester student entrepreneurs to prove that their venture has the potential to become a real, sustainable business.

Teams will present their business models and make the case for the problem they are solving, who needs their solution, how they will create and capture value, and why their approach can succeed. Rather than focusing solely on the product, the competition puts the business model at the center.

Student teams will deliver a short pitch to a panel of experienced judges, followed by questions designed to test their assumptions, customer insights, competitive advantage, revenue model, and path to growth.

This is an opportunity for student founders to put their ideas to the test, receive feedback from experienced entrepreneurs and business leaders, and compete for $13,500 in prize money.

Application Deadline: October 27th

A reception will follow the competition in the Wegmans Hall Collaboration Space.