The Future of the PRD: AI Prototyping for PMs
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The PRD isn’t going away. It’s starting from a prototype.
AI has changed how product managers move from idea to alignment. Instead of writing a PRD and hoping everyone pictures the same thing, PMs can now build a clickable prototype in an afternoon and use it to shape the requirements, tickets, and test cases that follow.
Join BPM and Cotality for an evening workshop on using AI prototyping to write better specs and align faster with design and engineering. You won’t just watch demos. Each session shows a real workflow, including the prompts and iterations behind it, then gives you time to try it yourself on a provided case.
You’ll leave with:
Hands-on experience building a prototype with AI
A workflow for turning a prototype into a PRD your team can build from
Practical tips for bringing prototypes into squad conversations
Connections with senior PMs across Dallas
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