Mindshare Summit London

We had such a good time bringing marketers, builders, creators and professional timeline addicts together in Belgrade that we’re running it back in London.

Mindshare Summit is a marketing and AI-focused mini-conference organized by BlastCtrl, taking place at the Hacker House ahead of Breakpoint. It’s built for the people responsible for getting crypto products noticed, understood and used.

Crypto has endless events for developers, founders and investors. There are far fewer rooms dedicated to the people working on narrative, positioning, distribution, campaigns, content and attention, and even fewer that skip the generic advice and talk honestly about what works.

Expect short, practical talks followed by panels, debates and audience questions. No endless presentations or recycled “post consistently” wisdom. The format is designed to keep things moving, challenge comfortable opinions and give attendees ideas they can actually use.

We’ll dig into:
Building narratives people remember
Creating campaigns that earn attention
Distribution in an ecosystem shaped by algorithms, KOLs and kingmakers
Using AI to improve creative and marketing workflows without producing slop
Turning attention into users, community and growth
What crypto marketing gets consistently wrong

This event is happening inside the Hacker House venue so make sure you're registered for it: https://luma.com/london-hh-26
More details and the full agenda are coming soon.

Come for the marketing. Stay for the arguments. Bring crayons.