Boston Marketers Meetup: Happy Hour + Fireside with Kyle Poyar

Boston has produced the best B2B marketers out there but it just doesn’t get many chances to put them all in one room.

So Conversion and Growth Unhinged are hosting!

The Fall Migration Tour lands in Boston for an evening of drinks, light bites, and a fireside chat with Kyle Poyar about his latest 2026 State of B2B GTM Report.

Kyle writes Growth Unhinged, one of the most-read newsletters on startup marketing, pricing, and GTM. He and Maja Voje just published the 2026 State of B2B GTM Report, which surveyed 300 software and AI companies. In our fireside we'll dive into:

How AI search went from experiment to core channel

The 43% of teams now seeing real impact from AI

The GTM barbell: relationships vs. automation

Why 2027 is a wake-up call for GTM budgets

Bring your questions. We’ll save time for Q&A.

Here's what to expect

🍸 Drinks and light bites🎙️ Fireside chat and Q&A with Kyle Poyar🤝 Time to meet Kyle and other marketing leaders before we all go into hibernation

Space is limited, so request your spot early.

P.S. According to Kyle’s report, the 1 GTM channel isn’t AI. It’s knowing people. And the fastest-growing investment is intimate events. So consider this your sign. The data says you should come.

About the hosts

Conversion is the agentic marketing automation platform that replaces Marketo, Hubspot, Eloqua, and Pardot for modern B2B teams. AI agents run campaigns, workflows, and performance; building a custom sequence for every customer. Used by Plaid, Clickhouse, Profound, Webflow, Clickup, Runway, and more.

Growth Unhinged is one of the most-read B2B newsletters on startup marketing, pricing, and GTM. Written by Kyle Poyar.