Veo Football Analytics Sprint

Turning tracking data into football insight

Tracking data has traditionally been hidden away with top-tier senior teams. Veo is helping to change that.

Join us at Veo’s Copenhagen office for a hands-on evening exploring what’s possible when detailed player and ball tracking data becomes more accessible.

We’ll kick off with a keynote from Alex Marin Felices of Nottingham Forest and The xG Football Club, sharing how clubs turn complex tracking data into practical football insight.

You’ll then join a small team for a fast-paced, 90-minute mini-hackathon using real player and ball tracking data, event data, and match video from Veo. Develop an insight, metric, workflow, or visualisation, then present what you discover.

We’re bringing together club analysts, data professionals, coaches, developers, researchers, and students working at the intersection of football, data, and technology. Some analytical experience will help, but no tracking-data expertise is required.

After the challenge, stick around for food and drinks provided by Veo, and the chance to connect with others from across the community.

Bring your laptop, your tools, and your football ideas. We’ll bring the data.