The AI Project Brain: NotebookLM to Align Business Goals, SEO & Development

The most expensive bug in a WordPress project often isn't hidden in the code — it's hidden in communication. When business requirements, SEO strategies, UX decisions, and developer specifications are scattered across emails, Slack conversations, Google Docs, and meeting notes, projects slow down, scope creeps in, and teams waste time rebuilding features that could have been avoided. That challenge becomes even more common as projects grow. Developers spend valuable time searching for information, clients receive inconsistent answers, and important decisions become difficult to track because no single source contains the full picture. In this practical session, Georgia Tan, Co-Founder of Switch Key Digital, demonstrates how to build a centralised "Project Brain" using Google's NotebookLM. By bringing together client goals, UX wireframes, SEO documentation, and project requirements into a single AI-powered knowledge base, teams can quickly find answers, stay aligned, and make better decisions throughout the entire project lifecycle. You'll walk away with: ✅ A practical framework for building a centralised AI-powered project knowledge base using NotebookLM ✅ Faster ways to find answers across project documentation without digging through emails and chat history ✅ Techniques for turning SEO audits and business requirements into clear technical specifications for developers ✅ Better strategies for keeping clients, strategists, and development teams aligned while reducing scope creep 🎯 Who's It For? WordPress developers, digital agencies, project managers, SEO specialists, and anyone involved in planning or delivering WordPress projects who wants to improve collaboration and documentation. This session is ideal for teams managing multiple stakeholders, client requirements, and technical documentation. Format In-person Event Arrive 6:30 for pre-networking Talk starts at 6:45. 👉 Host: Georgia Tan, Switch Key Digital