The Branding Stuff Nobody Tells You: GREG WOLD

Think you know about branding? Be ready to be startled with the the lesser-known branding tips that Greg Wold of Starfish Communications will be sharing with us.
Greg will be sharing tricks and traps that entrepreneurs often discover only after they've spent major amounts of money on their marketing.

Are you aware that a "free" font may not actually be free for commercial use?
And what about AI-generated graphics? They're fantastic for creating a one-off graphic, but can they give you a cohesive, recognizable brand across your website, social media, print, signage and other media?

LEARN
What makes a good logo
Why your logo isn't your brand
What files you should always get from your designer
Why something that looks great on your screen can look awful in print
Branding mistakes that can quietly make a business look less professional
How to make your visual identity work across everything from social media to signage
And those little design details that most business owners simply don't think about

Come with your own branding questions and expect a few “I didn't know that!” moments.
Branding Beyond the Obvious: practical tips you can use in your business right away.

Greg Wold of Starfish Communications has more than 20 years of experience in graphic design and communications, helping organizations develop distinctive brands and marketing materials.
https://starfishcom.ca/

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Coffee and Breaky Snack Sponsor: Michelle Barile, Executive Director of West Broadway BIA
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𝟳:𝟯𝟬-𝟴𝗮𝗺: Coffee and Breaky Snack networking
𝟴-8:30𝗮𝗺: Round the room attendee brief intros, 5 minute spotlights on Coffee and Breaky Snack Sponsors
𝟴:𝟯0-𝟵:𝟭𝟱am: Keynote speaker
𝟵:𝟭𝟱am: Wrap-up and door prizes