Semrush x Vibe Coding: Agents on the Team

PLEASE REGISTER ON LUMA TO GET ACCESS TO THE EVENT: https://luma.com/semrush-vibecoding
Registration on Luma is required to attend. A Meetup RSVP alone does not give you access or reserve a spot. Registration is approval-based, and approved guests receive the entry instructions by email.

AI agents now write specs, ship prototypes and run research. So who does what in a product team now? One evening, two views of the same shift: inside a 13-PM product org at Semrush, and a founder running growth with a two-person team. Come find out, and meet the builders figuring it out.

This is a Vibe Coding Amsterdam community meetup, hosted at the Semrush office. Two talks from people living it, a fireside chat, then plenty of time to meet and talk with real builders. Food and drinks are on Semrush.

TALKS
Pavel Kolesnikov, Head of Product at Semrush
Pavel leads Online Visibility, Semrush's core product line, with a team of 13 PMs across SEO, AI search visibility and content. Over nearly eight years at Semrush, he grew the AI SEO product from zero to $30M+ ARR.
Agentic Work: How AI Is Redefining Roles in Product Teams. What actually changed inside Semrush's core product org: how PM and designer teams work now that AI prototyping is part of the process, what they learned after months of it, and how AI is changing the way they plan and set strategy. Useful if you're in planning season.

Elena Avramenko, co-founder of Modaal.dev
She scaled growth programs at Miro and built new ventures at LEGO. Now she's building Modaal, a vibe-coding app for native mobile apps, with a two-person team. Her talk: how she got Modaal found in Google and AI search using Semrush and AI, when there's nobody to hand the work to.
This is for you if you're a PM, designer, engineer or founder building with AI, and your job description stopped matching what you actually do.

SCHEDULE

17:30 Doors open, food and drinks
18:15 Welcome
18:20 Pavel Kolesnikov
18:45 Elena Avramenko
19:05 Fireside chat and Q&A with both, moderated by Dima
19:30 Drinks and meeting people
20:30 Wrap-up

GOOD TO KNOW

Registration on Luma is required to attend. Limited spots, approval-based.
Plans changed? Cancel your Luma registration so someone else gets your spot.
Entry instructions go to approved guests.

Hosted by Semrush, an Adobe company
ABOUT VIBE CODING AMSTERDAM
2,000+ community connections exploring AI tools by building with them, together. Meetups, buildathons and VibeConf. Anyone can build.
Register on Luma to get access: https://luma.com/semrush-vibecoding